Arts organizations, performing and visual arts alike, exist in a period where technology has played a significant role in how arts managers run their individual organizations to best meet their mission and how audiences are choosing to support them. Thus, providing a competitive environment that challenges arts organizations’ abilities to remain relevant in their individual arts communities and the overall cultural spectrum. This semester we were introduced to several different types of software (i.e. Box Office; CRM; Fundraising; and Art Gallery) and companies that claim to provide creative tools (i.e. Multi-featured Software vs. One feature software; Cloud vs. Self-hosted; Security - PCI Compliance; etc.) that allow arts managers to tackle larger issues commonly found in arts organizations (i.e. quality programming, audience retention, marketing strategies, etc.). Technology should provide an arts organization advantage in meeting such issues head on if chosen properly. With that in mind, it is important for arts managers to really invest time and energy in including technology topics during their strategic planning. Such as choosing arts related software that best suits their functional needs realistically and sustains their organizational mission in both the long- and short-term.
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