New York Times Article: “The Spirit of Sharing”
This March 16 article from the New York Times discusses how social media is turning museums into virtual community centers where everyone has a voice. Keeping visitors focused on the art and not the technology, and not getting caught up in technology fads are some of the difficulties museums are facing. The article also details media endeavors at several prominent arts institutions.
You can't escape social media, you have to embrace it.
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